Researchers from Jeonbuk National University Describe Findings in Behavioral Science (The Influence of New Media Literacy on Brand Engagement: Mediating Effects of Perceived Interactivity and Openness and the Moderating Effect of Age)

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Period2025.05.12

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  • TitleResearchers from Jeonbuk National University Describe Findings in Behavioral Science (The Influence of New Media Literacy on Brand Engagement: Mediating Effects of Perceived Interactivity and Openness and the Moderating Effect of Age)
    Media name/outletNewsRx Science Daily
    Country/TerritoryUnited States
    Date25.05.12
    PersonsEunho Kim
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