TY - GEN
T1 - MuLe
T2 - 33rd ACM International Conference on Information and Knowledge Management, CIKM 2024
AU - Lee, Seunghan
AU - Ko, Geonwoo
AU - Song, Hyun Je
AU - Jung, Jinhong
N1 - Publisher Copyright:
© 2024 Owner/Author.
PY - 2024/10/21
Y1 - 2024/10/21
N2 - Multi-behavior recommender systems, rapidly advancing across various domains, utilize plentiful auxiliary interactions on a variety of user behaviors to enhance recommendations for the target behavior, such as purchases. While previous methods have made strides in leveraging such interactions with advanced machine learning methods, they still face challenges in adequately using multi-faceted relationships among behaviors and handling uncertain auxiliary interactions that could potentially lead to purchases or not. In this paper, we propose MuLe (Multi-Grained Graph Learning), a novel graph-based model designed to address these limitations. We design a multi-grained graph learning strategy to capture diverse aspects of behaviors, ranging from unified to specific, and then to target-related behavior interactions. To handle uncertain interactions, we use graph attention, weighting the importance of those interactions related to the target behavior. Afterward, we use an attention mechanism to effectively aggregate diverse behavior embeddings obtained from the multi-grained graph encoders. Extensive experiments show that MuLe significantly outperforms the state-of-the-art methods, achieving improvements of up to 44.6% in HR@10 and 52.9% in NDCG@10, respectively. Our code and datasets are available at https://github.com/geonwooko/MULE.
AB - Multi-behavior recommender systems, rapidly advancing across various domains, utilize plentiful auxiliary interactions on a variety of user behaviors to enhance recommendations for the target behavior, such as purchases. While previous methods have made strides in leveraging such interactions with advanced machine learning methods, they still face challenges in adequately using multi-faceted relationships among behaviors and handling uncertain auxiliary interactions that could potentially lead to purchases or not. In this paper, we propose MuLe (Multi-Grained Graph Learning), a novel graph-based model designed to address these limitations. We design a multi-grained graph learning strategy to capture diverse aspects of behaviors, ranging from unified to specific, and then to target-related behavior interactions. To handle uncertain interactions, we use graph attention, weighting the importance of those interactions related to the target behavior. Afterward, we use an attention mechanism to effectively aggregate diverse behavior embeddings obtained from the multi-grained graph encoders. Extensive experiments show that MuLe significantly outperforms the state-of-the-art methods, achieving improvements of up to 44.6% in HR@10 and 52.9% in NDCG@10, respectively. Our code and datasets are available at https://github.com/geonwooko/MULE.
KW - multi-behavior recommendation
KW - multi-grained graph learning
KW - target-guided denoising attention
UR - https://www.scopus.com/pages/publications/85210009620
U2 - 10.1145/3627673.3679709
DO - 10.1145/3627673.3679709
M3 - Conference paper
AN - SCOPUS:85210009620
T3 - International Conference on Information and Knowledge Management, Proceedings
SP - 1163
EP - 1173
BT - CIKM 2024 - Proceedings of the 33rd ACM International Conference on Information and Knowledge Management
PB - Association for Computing Machinery
Y2 - 21 October 2024 through 25 October 2024
ER -